My workshop is about forecast integration. That is, taking various pieces and interconnecting them so everyone gets more value. We've gotten to "usability" pretty quickly, which is to say, not just "throwing data over the transom", but engaging with users to find out what they need. Of course, that's not just asking people what they want, because sometimes you need to push back on what people ought to be asking for, so that means getting involved in a two-way dialogue.
People on both sides would benefit from dialogue, so why isn't it happening already? The usual answer to "why doesn't X happen" is "because nobody's being paid to do it". That applies here, I think. Scientists don't engage end-users in dialogue because they're not rewarded for doing so, and there's an opportunity cost for doing that instead of something that will get you more funding. So I think the big question for tomorrow is: how do we pay for the dialogue? That, and: will my poster have a demo?
Unrelatedly, I really can't cope with non-tabbed browsing anymore. Even though I regard IE with great scorn, I'm glad the latest version copied it from Firefox. It lessens the annoyance of being stuck with it.
People on both sides would benefit from dialogue, so why isn't it happening already? The usual answer to "why doesn't X happen" is "because nobody's being paid to do it". That applies here, I think. Scientists don't engage end-users in dialogue because they're not rewarded for doing so, and there's an opportunity cost for doing that instead of something that will get you more funding. So I think the big question for tomorrow is: how do we pay for the dialogue? That, and: will my poster have a demo?
Unrelatedly, I really can't cope with non-tabbed browsing anymore. Even though I regard IE with great scorn, I'm glad the latest version copied it from Firefox. It lessens the annoyance of being stuck with it.
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Date: 2007-01-04 11:37 am (UTC)To give an analogous example, here in Ontario, most grants of any reasonable size require "matching funding" to be secured from industry, as a way of ensuring that the science that is developed is "relevant". Even though this would come with lots of $$, many of us refuse to go after those kinds of grants. It pushes us in directions we're just not good at.
And yes, IE sucks.
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Date: 2007-01-04 12:50 pm (UTC)Also, many tech-oriented people are unable to conceptualize that non-tech people might be different than themselves. At one point, I was in a meeting with a software team where the software lead said "Oh, that's not a bug! There's a workaround for it!" He detailed the _15-step_ workaround, and crossed it off as a bug, because anybody could do those 15 steps to avoid the crashing behavior.
The hardest thing for me is always trying to figure out what a user is trying to do. And I don't mean what function they are trying to execute. What task are they trying to perform? If I can figure that out, then I can design a good solution for them. But it's so difficult because they often can't articulate what they want, so it requires a lot of dialogus and langage matching to get to that point. Anyway.
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Date: 2007-01-04 01:08 pm (UTC)The answer is, of course, that you're not doing a scientific experiment in which things need to be statistically significant; rather, you're doing something closer to ethnographic research, in which in which it's engaging with the users that count. (Some flavors of ethnographers, such as more traditional anthropologists, would point out that it's only long-term engagement with users that counts, in a not unrelated sort of "many users * short time = few users * long time" kind of way. But let's ignore that for now; those are about different kinds of knowledge creation.)
The important bit is that spending any time at all with real, honest-to-god users while they use your product/device/system is a *postive* investment of time, because it will reduce the amount of time you spend fixing stuff you screwed up on later by more than the amount of time you spend talking to users.
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Date: 2007-01-04 02:09 pm (UTC)no subject
Date: 2007-01-04 02:28 pm (UTC)no subject
Date: 2007-01-04 02:37 pm (UTC)no subject
Date: 2007-01-05 12:09 pm (UTC)I guess my response would be that if you're doing a random sampling of users (which is what I would presume if they're trying for statistical significance), then you're not thinking beforehand. You should have some idea of who your "typical" user is (i.e. have an Alan Cooper persona or three), and go find examples of that.
And for usability testing, you only need 5 users before you start to lose value anyway.
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Date: 2007-01-04 02:35 pm (UTC)no subject
Date: 2007-01-04 09:52 pm (UTC)Still, I suppose it's nice to know I could replace a tab, if I ever want to. :)
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Date: 2007-01-04 09:57 pm (UTC)no subject
Date: 2007-01-04 10:03 pm (UTC)no subject
Date: 2007-01-04 09:48 pm (UTC)Some marketing firms do software UI testing as their bread and butter. The better ones would be able to push hard and get what the users really wanted not what they're asking for.
And of course there are scientists studying UI; if an area of resarch fits in with some Human/Computer Interaction researcher's work, they might be persuaded to do research on your research.
Finally: one way to pay for the dialog is to convince Google that it's valuable as a public service and furthermore they might find it useful for them. I don't know how they handle their UI, but I feel fairly certain they do a lot of it.
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Date: 2007-01-05 12:33 am (UTC)Sometimes I think a quarter of my job is explaining to programmers why the software is buggy, and a quarter of my job is figuring out what the user really wants to do.
Seriously, though, isn't it the development team that talks to the users and defines the need in the spec, then the programmers that build it to spec, then the development team that implements it with the users and gets feedback? Or am I talking about the wrong industry?